Traditional Website Design

“Research, planning and strategy are the foundation for building a successful website.”


Traditional Website Design

For many well-established businesses, using the Growth Driven Design process is not viable. The size and complexity of the website, or the maturity of the company, dictate that a traditional website design methodology be implemented.

For many well-established businesses, using the Growth Driven Design process is not viable. The size and complexity of the website, or the maturity of the company, dictate that a traditional website design methodology be implemented.

Should you opt for a Traditional Website Design, your website will be created to be responsive and specifically optimized to capture qualified leads and nurture them into customers.

Factors To Consider With Traditional Website Design

TIME

Waiting for a new website to launch is a very exciting but long process. A strict launch date is very hard to come by, considering all the factors and aspects of design that go into the execution of the site. Building a website involves not only the web designers, but also the copywriters that write the content, the Inbound Marketing Consultants to compile everything together, and finally the client in charge of approving each of these components. For this reason, it is not unusual for a site to be completed much later than initially expected.

COST

A traditional web design can be a huge financial commitment, especially for a small-medium sized business. A quote for a traditional site typically ranges from R30,000 - R100,000, depending on scope. Although this is only a one-time fee, this initial cost can be extremely challenging to fit into a budget.

OPTIMIZATION

The problem with Traditional Website Design lies in its lack of optimization and lack of focus on your visitors/buyer profiles. In the traditional design process, you will have to simply guess what visitors want to see and how they're going to interact with the website ovor the next 2 to 3 years. That’s not exactly a safe bet.

With the advent of the Internet and the growing Cloud presence, things change fast. If your website was designed two years ago, your viewers will notice - the look and appeal of a modern site constantly adjusts. Apart from the appearance of the site, there is little room for usability improvements.

If there is a specific part of your site that isn’t converting leads as you’d anticipated, there is a huge window of opportunity that you're missing out on. Optimizing a website to attract and engage viewers is a significant modern cornerstone of growing your business.



Website Design Enquiry

To find out more about Traditional and Growth Driven Website Design, please complete and submit this form.

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